Advisory

Sales structure for founders.

Retainer engagements for founders and commercial leaders. We diagnose your current sales function, write the playbook you never had time to, and put in the hiring and ramp systems that scale it.

Typical engagement

Diagnose

Audit calls, map the founder's actual process, interview the team.

Systematize

Write the playbook. Build the ramp. Design the comp structure.

Scale

Train the hiring lead. Coach the first hires. Hand off.